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Social CRM on Ulitzer I don’t know if Tiger Woods cheated on Elin with Rachel Uchitel, is a reckless operator, was having an argument, was in a hurry to get out of his house around 2 a.m. or just wanted a new SUV. And I really don’t care. What bugs me in what I thought was an era of growing transparency for all brands (companies, organizations, governments, people) is a still remarkably frequent hesitancy to come clean publicly. At the time of this writing, Tiger still hasn’t spoken with law enforcement authorities, choosing instead to post a statement on his Web site saying, “This is a private matter and I want to keep it that way.” When you’re a billion dollar brand, this course gets a little dicey. Tiger isn’t the first case of failing to come clean fast in 2009; we’ve seen this many times this year. South Carolina Governor Mark Sanford has denied doing anything w... (more)

Suzuki Launches Integrated Marketing Campaign for All-New 2010 Kizashi

BREA, Calif., Feb. 25 /PRNewswire/ -- Following the successful initial rollout of its 2010 Kizashi (pronounced "Kee-Zah-Shee"), American Suzuki Motor Corp. (ASMC) launches an integrated marketing campaign designed to highlight the standout features and class-leading characteristics of its all-new sport sedan. "To extend the reach of Suzuki's marketing efforts and further illustrate the Kizashi's premium driving experience without the premium price, we will implement a multi-faceted ad campaign centered around the core strengths of Suzuki's flagship Kizashi sport sedan," ... (more)

NADAguides.com Names the Auto Industry's 'Best Car Buys' For 2010

COSTA MESA, Calif., Feb. 23 /PRNewswire/ -- NADAguides.com, the leading provider of pricing information and market research for new and used cars, classics, RVs, motorcycles and boats, today announced the names of the auto industry's "Best Car Buys" for 2010. Fresh off the heels of the 2010 Chicago Auto Show, NADAguides.com is providing consumers with the industry's most comprehensive list of best buys for cars, trucks, wagons, crossovers, SUVs and hybrids. The NADAguides.com Market/Data Analysts (MDAs) conducted their annual in-depth study to identify the criteria that matter... (more)

Coach Ditka & Global Motor Services - The Winning Team for Dealers and Electric Vehicles

CHICAGO, Feb. 10 /PRNewswire/ -- Legendary coach Mike Ditka assists Global Motor Services, Inc., in promoting their new line-up of electric and armored vehicles at the National Automobile Dealers Association (NADA) convention this weekend in Orlando, FL. Coach Ditka will make an appearance in booth 421 and will be signing autographs in support of his Gridiron Greats charity. As the exclusive distributor for Advanced Power Technologies' (APT) wide range of vehicles, including electric scooters, neighborhood electric vehicles, electric cars, and technologically engineered armored... (more)

Miami Dolphins Quarterback Chad Henne Wins Audi Efficiency Challenge, $20,000 for Charity

HERNDON, Va., Feb. 5 /PRNewswire/ -- Audi today announced that Chad Henne, quarterback of the Miami Dolphins, won the first-ever Audi Efficiency Challenge. The Challenge pitted high-profile members of the media, including Bill Simmons of ESPN.com and Mike Silver of Yahoo! Sports, against two NFL stars: Henne of the Miami Dolphins and the New York Giants' Osi Umenyiora. Not a traditional race, the Audi Efficiency Challenge was designed to see who could achieve the best fuel-efficiency in an Audi Q7 TDI clean diesel SUV while driving from the Audi USA headquarters in Herndon,... (more)